kbuild- sub directroy makefile

[ratheesh kannoth]

******************Start of Makfile***********
ccflags += "-D DEXI"
obj-m := hello.o

************End*****************


Is there any way i can echo a string ...like "Hey i am building
hello.o now " in this makefile ?
I tries targets like genbin as per
http://lxr.free-electrons.com/source/Documentation/kbuild/modules.txt?v=3.9.

I dont think other targets would work as this is a sub-directory level
makefile which is being called from top directroy.

Any help is really appreciated


Thanks,
Ratheesh